Tag Archives: Facebook

medialinkers FB Updates

Facebook is Now Connecting People over Sports via Sports Stadium

Facebook has introduced a feature known as “Sports Stadium” to its messenger app for catering to the needs of sport enthusiasts.  The Sports Stadium feature will allow sports fans to connect with each other, sharing information related to games, stats, teams, etc.  The sports stadium also allows users to play-by-play action, taking the gaming experience to the next level.

 

The feature is only available to the US users through Facebook’s iOS app for now, and includes American Football games; however games such as basketball will be added later on.

 

You can access the feature by conducting a simple Search for a game in Facebook’s main app.  The dashboard consists of information like live scores, news, commentary, stats window and sports personalities to start with.  Last but not the least, Sports stadium also tells you which of your friends are currently watching a game.

 

In short, it provides a real-time sports experience of watching a game, in addition to sharing it around with your fellow sports enthusiasts.

Facebook CEO shared to encourage people over sports through this feature and promised to further improve on it over time through user feedback.

Stay tuned to Medialinkers blog for more news.

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Statistics of FaceBook Advertising in 2015

Facebook has become the top social networking platform today. With easy access worldwide, it is no more a simple social networking tool. Today, it is used by businesses of various types for connecting with their employees.

 

Facebook without any doubt is a tool that has grown to become the backbone of many small to medium marketing and advertising companies. If you are unaware of the potential of Facebook for business advertising, then feel free to read the facts and figures below and learn why it has become the number 1 social netowrking medium today.

 

If you want to run the Facebook advertising campaigns, then you can always consult with a professional company such as Medialinkers.

 

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Facebook’s 4 New Changes to Business Page Layouts

Despite how settled and comfortable you are with the layout of your business page on Facebook, it has yet again made a few changes to it.  According to Marketing Land, the changes put in place by Facebook may look small, but on an individual scale, they can make a great impact on the overall look of your page as well as the functions that are available within it.

 

Mari Smith, a popular social media identity was the one to notice the changes in the page. He also shared the old and the new versions of the Social Media Examiner Page.

 

medialinkers fb

 

1) Big Backgrounds with a Small Profile Picture

 

If you look closely, you would notice that in the version, the profile image is smaller and is contained within the background image, instead of being stuck over the 2. As a result, the emphasis is more on the background and less on the profile image.

 

The change looks in-line with the Facebook’s focus on the image-based content. However, the entire layout of your page would now depend on the background image that you would be using.

 

2) More Emphasis on the Cover Picture

 

Also, you would have to create a visually attractive cover. In case your profile picture and the cover image gel well together, you would have to update them, as you can see for yourself from the Coca-Cola business page example. (The straw is not coming out from the bottle as it was previously).

 

before

 

coke 1

 

After:

 

Medilinkers

 

3) Page Tabs, Page Title and Category

 

All the Page tabs are now left aligned, just below the main image, giving a cleaner, functional and a nicer look to the entire layout. Even though, this is a very slight change, but it has provided a new and a modern look to the entire page. In addition, more focus is now on the page ‘Like’ and ‘Share’ buttons, thus providing all the important engaging options in one solid stream.

 

The page title and the category are also made smaller similar to the profile picture, for emphasizing the cover image. This means that if you have never put a lot of thought into your background image before, you should start thinking seriously about it and upload the one that can make your brand stand out.

 

4) The CTA Button

 

The CTA button is also appearing in different locations for different users. From what we have seen, it could be a part of Facebook to test which page location is the best for generating high responses. In the social media examiner page, the CTA button is integrated with the cover image, highlighting it against the background. However, the other users have reported seeing it on the left side of the page, just below the page tabs and the profile images.

 

CTA

 

Also, the new layout is not yet available to some users, for example in the case of the social media examiner page. So for now it’s not known as to when you should have your profile and the background images integrated. This is because if most of the users are viewing the old version of the page, then certainly you need to wait for some time to upgrade your page.

 

The CTA button also appears at a different location on the mobile screens, but this is a part of planning for the large update for the business pages on mobile.

 

 

frobes

 

Conclusion

 

From the changes that Facebook has made, you clearly need to focus on the CTA, background cover and the profile image for the business page to get more user attention.

 

You can also contact the professional graphic design team of Medialinkers to design stylish and trendy background covers for your Facebook Business Page.

 

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