When it comes to search engine marketing, there are two methods through which you can have your business marketed for bringing in traffic and sales. The first method is that of search engine optimization, which is also called the organic method and the other is the method of running the AdWords,...
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Despite how settled and comfortable you are with the layout of your business page on Facebook, it has yet again made a few changes to it. According to Marketing Land, the changes put in place by Facebook may look small, but on an individual scale, they can make a great impact on the overall look...
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The yahoo shares were dropped recently; however, the news has it that the company has partnered up with the search giant Google. The agreement spreads over a period of 3 years covering both the desktop and mobile audiences here and abroad. Now all eyes are on Google and Yahoo partnership, seeing...
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Google has implemented a lot of changes this year to the mobile search result format through its ‘mobilegeddeon’ update. All these updates have caused chaos to the retailers. There are also mobile paid placements which have a strong impact on the organic search performance for...
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SEO in the current technology and days can’t afford to live in the silo. It is impacted directly and indirectly by marketing channels such as offline marketing, social media, PR and even the email marketing. All these signals would include citations, brand mentions, search relevancy, citations,...
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A lot of review stars against company sites in the search result pages for different queries have returned back to the normal state. Webmasters saw removal of business review stars in search results. Mozcast, Popular SEO tool’s SERP Graph feature showed a decline from 35% to 22% for a number of...
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The search results will soon be equipped with another feature “Local Business Cards,” as Google has started testing it with the search results. This is a reasonable description of a new card carousel which features content from local businesses near the search results top. This is a real...
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